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SB/T 10818-2012: Evaluation guide for franchise system operation
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Evaluation guide for franchise system operation
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SB/T 10818-2012
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Basic data | Standard ID | SB/T 10818-2012 (SB/T10818-2012) | | Description (Translated English) | Evaluation guide for franchise system operation | | Sector / Industry | Domestic Trade Industry Standard (Recommended) | | Classification of Chinese Standard | A10 | | Classification of International Standard | 03.100.01 | | Word Count Estimation | 17,173 | | Quoted Standard | SB/T 10465-2008; SB/T 10410-2007 | | Regulation (derived from) | ?Industry Standard Filing Announcement 2013 No.2 (Total No.158); Ministry of Commerce Announcement 2012 No.93 | | Issuing agency(ies) | Ministry of Commerce of the People's Republic of China | | Summary | This standard specifies the activities engaged in commercial enterprises in the franchise business model, franchise system, running the franchise system and other requirements. This standard applies to activities engaged in commercial franchise chain. | SB/T 10818-2012: Evaluation guide for franchise system operation---This is a DRAFT version for illustration, not a final translation. Full copy of true-PDF in English version (including equations, symbols, images, flow-chart, tables, and figures etc.) will be manually/carefully translated upon your order.
Evaluation guide for franchise system operation
ICS 03.100.01
A10
Record number. 38476-2013
People's Republic of China domestic trade industry standard
Licensed Enterprise Standard Operating Evaluation Guide
Released on.2012-12-20
2013-06-01 implementation
Published by the Ministry of Commerce
Content
Foreword III
1 Scope 1
2 Normative references 1
3 Terms and Definitions 1
4 Regulatory requirements 3
5 Normative requirements 3
6 Evaluation method 5
Appendix A (Normative Appendix) Charter Enterprise Standardization Operation Evaluation Form 7
Reference 13
Foreword
This standard was drafted in accordance with the rules given in GB/T 1.1-2009.
This standard is proposed and managed by the Ministry of Commerce of the People's Republic of China.
This standard was drafted. China Chain Store & Franchise Association, Beijing Kailan Boss Consulting Co., Ltd., China Quanjude (Group) Co., Ltd.
Limited company, Hunan Jiewei Food Co., Ltd., Zhejiang Liuhe Law Firm.
The main drafters of this standard. Yan Liang, Su Shuang, Chen Shi, Zhang Wei, Wang Hongyan, Li Man.
Licensed Enterprise Standard Operating Evaluation Guide
1 Scope
This standard stipulates the business model, the construction of the franchise system, the operation of the franchise system, etc.
Aspect requirements.
This standard applies to chain enterprises engaged in commercial franchise activities.
2 Normative references
The following documents are indispensable for the application of this document. For dated references, only dated versions apply to this article.
Pieces. For undated references, the latest edition (including all amendments) applies to this document.
SB/T 10465-2008 Chain Management Terms
SB/T 10410-2007 Guide to the Franchise Management System
3 Terms and definitions
The following terms and definitions apply to this document.
3.1
Franchise franchise
An enterprise (franchisor) with business resources, registered trademarks, corporate logos, patents, proprietary technologies, etc.,
The operating resources of the company are licensed to other operators (the franchisees), and the franchisees operate under a unified business model in accordance with the contract.
And the franchisor pays the operating expenses of the franchise fee.
3.2
Franchise system
A system established by a franchisor or a company authorized by a franchisor to control and manage all aspects of the franchise business, including
Alliance recruitment management, intellectual property management, franchise store construction management, training management, supervision management, franchisee relationship management, financial management, advertising promotion
Sales management, brand image management, technical standards management and other content.
Note. Rewrite SB/T 10410-2007, definition 2.2.
3.3
Franchisor franchisor
Franchisor
Have business resources, registered trademarks, corporate logos, patents, know-how, etc. that can be used by others and are used by others
Business.
Note. Rewrite SB/T 10410-2007, definition 2.3.
3.4
Franchisee franchisee
Franchisee
Obtained by the franchisor, using the franchisor's business model, registered trademarks, corporate logos, patents, proprietary technology and other operating resources
Individual, business or other organization that operates.
Note. Rewrite SB/T 10410-2007, definition 2.4.
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