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GB/T 31283-2014: Brand valuation -- Mechanical equipment manufacturing industry
Status: Valid
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| GB/T 31283-2014 | English | 259 |
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Brand valuation -- Mechanical equipment manufacturing industry
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GB/T 31283-2014
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Basic data | Standard ID | GB/T 31283-2014 (GB/T31283-2014) | | Description (Translated English) | Brand valuation -- Mechanical equipment manufacturing industry | | Sector / Industry | National Standard (Recommended) | | Classification of Chinese Standard | A00 | | Classification of International Standard | 03.140 | | Word Count Estimation | 11,188 | | Date of Implementation | 12/1/2014 | | Quoted Standard | GB/T 29467; GB/T 29185; GB/T 29186; GB/T 29187; GB/T 29188-2012 | | Regulation (derived from) | People's Republic of China Announcement of Newly Approved National Standards 2014 No. 23 | | Issuing agency(ies) | General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of China, Standardization Administration of the People's Republic of China | | Summary | This Standard specifies the mechanical equipment manufacturing brand value evaluation calculation model, the relevant requirements of index calculation, calculation process, and more. This Standard applies to machinery enterprises or groups (hereinafter r | GB/T 31283-2014: Brand valuation -- Mechanical equipment manufacturing industry---This is a DRAFT version for illustration, not a final translation. Full copy of true-PDF in English version (including equations, symbols, images, flow-chart, tables, and figures etc.) will be manually/carefully translated upon your order.
Brand valuation. Mechanical equipment manufacturing industry
ICS 03.140
A00
National Standards of People's Republic of China
Brand value evaluation of mechanical equipment manufacturing
Issued on. 2014-09-30
2014-12-01 implementation
Administration of Quality Supervision, Inspection and Quarantine of People's Republic of China
Standardization Administration of China released
Foreword
This standard was drafted in accordance with GB/T 1.1-2009 given rules.
This standard by the national brand value and the valuation of Standardization Technical Committee (SAC/TC532) and focal points.
This standard drafting units. China Machinery Industry Federation, China National Institute of Standardization, Chinese Academy of Agricultural Mechanization Sciences, Hefei General
Machinery Research Institute, China Refrigeration and Air Conditioning Industry Association, Luoyang Xiyuan vehicle inspection and Power Limited, China First Tractor Group Co., mountain
Shandong Province Institute of Standardization, Beijing China Enterprise Appraisal Co., Ltd., Shanghai Electric Group Co., Ltd., the national quality monitoring tools
Governor Inspection Center, TBEA Co., Ltd., Dalian Huarui Heavy Industry Group Co., Ltd., China Electrical Equipment Industrial Association, wire and cable distribution
Council, National Construction Machinery Quality Supervision and Inspection Center, Xi'an Electric Switch Electric Co., Ltd., Jiangsu on the cable group.
The main drafters of this standard. Li Jianlin, Wu Fang, Bao Chen Jun, Li Daoping, Zhaohui, Lile Chen, Hu Xiaohua, Sunliang Quan, Yan Zhe River,
Zhou Xiaoming, Zhao Qin Zhi, Wu Wei, Zeng, Wu Shimin, Luo Huiying, Zhang Meng, Yang Jingyun.
Brand value evaluation of mechanical equipment manufacturing
1 Scope
This standard specifies the mechanical equipment manufacturing brand value evaluation calculation model, estimated requirements indicators, calculation process and other content.
This standard applies to mechanical equipment enterprise or group of enterprises (hereinafter referred to as enterprise) brand value evaluation, but also as industry organizations and third
Recipe on corporate brand value evaluation basis.
The standard machinery and equipment manufacturing industry excluding autos and appliances.
2 Normative references
The following documents for the application of this document is essential. For dated references, only the dated version suitable for use herein
Member. For undated references, the latest edition (including any amendments) applies to this document.
GB/T 29467 Quality management implementation norms of integrity
GB/T 29185 brand value terms
GB/T 29186 brand value elements
GB/T 29187 Evaluation brand brand value evaluation requirements
GB/T 29188-2012 brand multi-period excess earnings method evaluation
3 Terms and Definitions
GB/T 29185, GB/T 29186, GB/T 29187, GB/T 29188-2012 and as defined in the following terms and definitions apply
In this document.
3.1
Machinery mechanicalequipment
It made of metal or other materials, by a number of component parts, with a certain function or utility of the device operation. Including basic components,
General machinery, power machinery, lifting the transport machinery, engineering machinery, agricultural machinery, heavy mining machinery, petrochemical machinery, textile machinery, light industry
Machinery, environmental protection machinery, food packaging machinery, machine tools, electrical, instrumentation and so on.
3.2
New product output rate outputrateofnewproduct
During the reporting period some new products accounted for enterprise product output value ratio.
4 brand valuation of machinery and equipment manufacturing model
Excess earnings method over 4.1 cycle model
For technical parameters and their symbols refer to the standard used in the GB/T 29188-2012.
Based on the value of corporate brand multi-period excess earnings method in accordance with the formula (1).
VB =
t = 1
FBC, t
(1 R) t
FBC, T 1
Rg
· 1 (1 R) T
(1)
Where.
VB --- brand value;
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