GB/T 41414-2022 English PDF
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GB/T 41414-2022: Evaluation methods for online reputation of consumer products
---This is an excerpt. Full copy of true-PDF in English version (including equations, symbols, images, flow-chart, tables, and figures etc.), auto-downloaded/delivered in 9 seconds, can be purchased online: https://www.ChineseStandard.net/PDF.aspx/GBT41414-2022NATIONAL STANDARD OF THE PEOPLE’S REPUBLIC OF CHINA ICS 03.120.01 CCS A 20 Evaluation methods for online reputation of consumer products ISSUED ON: APRIL 15, 2022 IMPLEMENTED ON: NOVEMBER 1, 2022 Issued by: State Administration for Market Regulation; Standardization Administration of the People's Republic of China.
Table of Contents
Foreword ... 3 1 Scope ... 4 2 Normative references ... 4 3 Terms and definitions... 4 4 Basic principle ... 5 5 Evaluation ... 5 Annex A (informative) Examples of online reputation evaluation methods for consumer goods - Baby and toddler toys ... 8 Bibliography... 11 Evaluation methods for online reputation of consumer products1 Scope
This Standard specifies the basic principles and evaluation methods for online reputation evaluation of consumer products. This Standard applies to activities related to online reputation evaluation of consumer products.2 Normative references
The following referenced documents are indispensable for the application of this document. For dated references, only the edition cited applies. For undated references, the latest edition of the referenced document (including any amendments) applies. GB/T 31880-2015, Essential requirements of integrity for inspection body and laboratory GB/T 36308-2018, Specification of integrity evaluation for inspection body and laboratory3 Terms and definitions
The following terms and definitions apply to this document. 3.1 consumer product Mainly but not limited to products designed and produced for personal use, including product components, parts, accessories, instructions for use and packaging. [Source: GB/T 35248-2017, 2.2] 3.2 online reputation The reputation formed through network transmission and existing in the minds of the network public. NOTE: Also known as online public praise. 3.3 integrity The honest and trustworthy behavior and norms of individuals and/or organizations, including the consistency of commitment and behavior in their professional activities. [Source: GB/T 31880-2015, 3.2]4 Basic principle
4.1 Being science-based The online reputation evaluation method of consumer products should comprehensively consider the characteristics of various consumer products. At the same time, various practices should be carried out to ensure the evaluation method is science-based. 4.2 Being authentic The method adopted should not only reflect the characteristics of online reputation of consumer products, but also be suitable for measuring the level of online reputation of general consumer products. The range of application shall be wide. 4.3 Being timely Online reputation evaluation of consumer products is a long-term activity. The selected evaluation method should evaluate the online reputation of consumer products stably and accurately over a period of time. 4.4 Being rational It is necessary to quantify the evaluation results when evaluating. The method chosen is to convert subjective factors into objective factors. Reasonable quantitative results are obtained through analysis. 4.5 Being authoritative Attention should be paid to the safety performance indicators of consumer products when evaluating. There shall be reports issued by authoritative inspection and testing institutions with integrity, so as to facilitate consumers to select qualified consumer products. The basic requirements and evaluation specifications for the integrity of inspection and testing institutions shall comply with the provisions of GB/T 31880 and GB/T 36308, respectively.5 Evaluation
5.1 Evaluation method From the perspective of being scientific and ease of use, this document recommends using the tomographic analysis method to evaluate the online reputation of consumer ......Source: Above contents are excerpted from the full-copy PDF -- translated/reviewed by: www.ChineseStandard.net / Wayne Zheng et al.
