GB/T 31043-2014 English PDF

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GB/T 31043-2014: Brand value -- Requirements for technology innovation evaluation
Status: Obsolete

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Basic data

Standard ID: GB/T 31043-2014 (GB/T31043-2014)
Description (Translated English): Brand value -- Requirements for technology innovation evaluation
Sector / Industry: National Standard (Recommended)
Classification of Chinese Standard: A00
Classification of International Standard: 03.140
Word Count Estimation: 16,120
Date of Issue: 12/5/2014
Date of Implementation: 12/31/2014
Quoted Standard: GB/T 29185-2012
Regulation (derived from): Announcement of Newly Approved National Standards 2014 No. 27
Issuing agency(ies): General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of China, Standardization Administration of the People's Republic of China
Summary: This Standard specifies the brand value evaluation process to affect the brand value of technology innovation elements of evaluation requirements. Overall requirements include assessment, evaluation factors, evaluation methods, evaluation procedures and e

GB/T 31043-2014: Brand value -- Requirements for technology innovation evaluation

---This is a DRAFT version for illustration, not a final translation. Full copy of true-PDF in English version (including equations, symbols, images, flow-chart, tables, and figures etc.) will be manually/carefully translated upon your order.
Brand value. Requirements for technology innovation evaluation ICS 03.140 A00 National Standards of People's Republic of China Brand value of technology innovation evaluation requirements Issued on. 2014-12-05 2014-12-31 implementation Administration of Quality Supervision, Inspection and Quarantine of People's Republic of China Standardization Administration of China released

Table of Contents

Introduction Ⅲ 1 Scope 1 2 Normative references 1 3 Terms and definitions 4 1 general requirements 5 evaluation elements 2

6 Evaluation Method

7 Evaluation Program 5 8 Evaluation Report 5 Measurement Appendix A (normative) evaluation of technology innovation 6 Reference 12

Foreword

This standard was drafted in accordance with GB/T 1.1-2009 given rules. This standard by the national brand value and the valuation of Standardization Technical Committee (SAC/TC532) and focal points. This standard was drafted. Shenzhen zhenpeng Quality and Brand Promotion Center, China National Institute of Standardization, China Brand Development Association, in conjunction Assets Evaluation Group Ltd., the Shenzhen Municipal Bureau standard service center, Shenzhen Institute of Standards and Technology, the Shanghai Quality and Standardization Hospital, Zhuhai quality and technical supervision of standards and codes, Dongguan City, quality and technical supervision of standards and codes, asset custody WORLDTEX public limited liability Secretary, Shunde quality and technical supervision of standards and codes, Zhongshan City, quality and technical supervision of standards and codes, Shenzhen Quality Innovation alliance. The main drafters of this standard. Wong Man snow, Zhou, Yang flower, Wu Fang, Xu root, Hu Zhi, Lvan however, at Xi Feng, Wang Zhiyong, Zhan Wei, Guo Xiaoyu, Kang Jian, Chen's show, Wang Ke, who Shujun, known, Dai Yuxin, PROJECTILES, Ren Yi, Lu Wei Wei, Qiao Baoliang, Cai Lirong, Shi Lianjie, Zhao Chun, Xie Jun, Wan Yu Long, Xieqiu Ju. Brand value of technology innovation evaluation requirements

1 Scope

This standard specifies the value of the brand in the evaluation process to affect the brand value of technology innovation elements of evaluation requirements. Including the total evaluation Body requirements, evaluation factors, evaluation methods, evaluation procedures and evaluation reports. This standard applies to all types of organizations in different stages of brand building, to provide technical innovation elements of the organization to enhance the brand value Evaluation and improvement basis.

2 Normative references

The following documents for the application of this document is essential. For dated references, only the dated version suitable for use herein Member. For undated references, the latest edition (including any amendments) applies to this document. GB/T 29185-2012 brand value terms

3 Terms and Definitions

GB/T 29185-2012 and as defined in the following terms and definitions apply to this document. 3.1 Innovation innovation The new or significantly improved product (goods or services), production processes, new marketing methods, new organization, applied to business practices, work For the activities of the organization or external relations. 3.2 Technological Innovation technologyinnovation The new technology used in the production technology, production processes and new products, in order to change the profitability or market share of the innovation organization. NOTE. This document referred to the impact of technological innovation is the brand value of technological innovation. 3.3 Ability capability Organization, system or process to achieve product and to meet the requirements of the skill level.

4 general requirements

4.1 Statement of Purpose The conduct of the evaluation should first declare the purpose of this evaluation. Statement of Purpose wish to provide the intended use, the user evaluation report, to be evaluated funding Production, the premise of the evaluation results, the evaluators (evaluators) qualification requirements, evaluation criteria and evaluation reporting date date. 4.2 Evaluation Principles Evaluation should follow when conducting the following principles. --- The principle of transparency. The evaluation process should be transparent, including the evaluation of data sources, evaluation methods used, and the specific evaluation elements Evaluation, evaluators and other qualifications. ......

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